The Power of Retail

While the general market for books is declining, books for children have seen increases in the recent past. Specialized children’s books and gifts are a great sector to be in and retailers that are enjoying a wave of popularity, thanks to products like the My Adventure Book range which are personalized stories with the child’s name, age and details about friends incorporated into the book. Some of the more popular titles include Disney’s Cars, Princess and Pirates etc. Besides books, there are lot of other products like rulers, pencils, labels, lunch boxes etc that can all be personalized.

Popularity: 35% [?]