JWT wins Bharti Retail account
Bharti Retails advertising account worth Rs. 50 crore has been won by global firm JWT. Ever since the company announced its plans to entering retail in a big way, advertising companies such as Lowe, O&M, Leo Burnett and McCann-Erickson have been vying for its account. Besides taking care of its advertising, JWT will also be responsible for building the Bharti brand as well as store design.
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